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The high upfront cost of solar products is a major barrier to the widespread adoption of decentralized clean energy solutions in the developing world. Microfinance loans typically are not available for assets of this kind because of their high servicing costs. As a result manufacturers strip functionality and durability from their products to bring down the upfront price resulting in low-quality units with low light output and no phone charging.
To optimise the Angaza PAYG pricing structure with a randomised control trial (RCT) and then to scale up PAYG sales in partnership with SunnyMoney.